KEY PERSONNEL

STAFF

Our staff always has a positive attitude
and work well as a team. With excellent
communication and understanding of
each other’s roles within the business and
are often available around the clock, 24/7.

Digitally Charged has the ability to increase
staffing levels when necessary. Currently
our staffing structure consists of:

• Print/POS Management
• Designers
• Media Relations
• Web/Digital Management
• Project Management
• Sales/Dealer liaison
• Fulfilment management

Every member of the team would effectively
be able to operate as an extension of your
Marketing contingent, representing your brand to the best of their abilities and safe-guarding the companies interests and confidentiality.

Time to meet the key members
of Digitally Charged…
www.digitally-charged.com

Chris
Day

Gemma
Day

Chris has over 16 years marketing experience
with 11 years of this building new and
established motorcycle brands worldwide.
With a vast education in Computer Science
and interactive media he brings a technical,
but strong understanding of existing and new marketing trends to the industry.

Key Skills

• Strong marketing background with an
understanding of the motorcycle industry
• Ability to bring new brands to market whilst
increasing coverage on existing brands
• Experience in web development and
website optimisation
• Experience in traditional & digital marketing
at brand, manufacturer and dealer level
• Pro-active in finding new technologies
• Strong partnerships with large international
brands
• Ability to manage and deliver multiple
projects.

A motivated and hardworking individual who has a passion for delivering excellent customer service. An expert and skilled Digital Marketeer who thinks outside the box, working efficiently and intently with demonstrated success in developing businesses and driving online traffic to brand and retail websites.

Key Skills

• Excellent knowledge of SEO and organic
search as well as managing website content
• Brilliant understanding of Programmatic
Advertising
• Good experience of Social media
advertising
• Managing and organising business
workflow as well being able to juggle
multiple tasks at one time and meeting any
deadlines set.
• Able to learn new skills and systems quickly.

KEY PERSONNEL

STAFF

Our staff always has a positive attitude
and work well as a team. With excellent
communication and understanding of
each other’s roles within the business and
are often available around the clock, 24/7.

Digitally Charged has the ability to increase
staffing levels when necessary. Currently
our staffing structure consists of:

• Print/POS Management
• Designers
• Media Relations
• Web/Digital Management
• Project Management
• Sales/Dealer liaison
• Fulfilment management

Every member of the team would effectively
be able to operate as an extension of your
Marketing contingent, representing your brand to the best of their abilities and safe-guarding the companies interests and confidentiality.

Time to meet the key members
of Digitally Charged…
www.digitally-charged.com

Chris
Day

Chris has over 16 years marketing experience
with 11 years of this building new and
established motorcycle brands worldwide.
With a vast education in Computer Science
and interactive media he brings a technical,
but strong understanding of existing and new marketing trends to the industry.

Key Skills

• Strong marketing background with an
understanding of the motorcycle industry
• Ability to bring new brands to market whilst
increasing coverage on existing brands
• Experience in web development and
website optimisation
• Experience in traditional & digital marketing
at brand, manufacturer and dealer level
• Pro-active in finding new technologies
• Strong partnerships with large international
brands
• Ability to manage and deliver multiple
projects.

Gemma
Day

A motivated and hardworking individual who has a passion for delivering excellent customer service. An expert and skilled Digital Marketeer who thinks outside the box, working efficiently and intently with demonstrated success in developing businesses and driving online traffic to brand and retail websites.

Key Skills

• Excellent knowledge of SEO and organic
search as well as managing website content
• Brilliant understanding of Programmatic
Advertising
• Good experience of Social media
advertising
• Managing and organising business
workflow as well being able to juggle
multiple tasks at one time and meeting any
deadlines set.
• Able to learn new skills and systems quickly.

Scott
Alldrick

Helen
Chapman

Taylor
Mackenzie

A creative designer of some 20 years’
experience, cutting his teeth in the fast-paced
world of magazine design. The last 15 years
have been largely devoted to agency side
design solutions within the motorcycle sector
working with manufacturers and dealers on
many brands such as Buell, Harley-Davidson,
Hyosung, Piaggio Group, Kawasaki, Triumph
and Ducati. Scott delights in turning tight
deadlines into dust and relishes in producing
high end creative solutions. Happy to work
within CI guidelines as well as free form.

Key Skills

• Technically minded with a great ‘jack-of alltrades’ problem solving ability
• Proven design credentials in traditional
print processes, advertising off and online
• Great copywriting skills that aid to carry
marketing strategy seamlessly throughout
creative executions
• Able to work accurately and at pace
• Fantastic working knowledge of financial
compliance advertising

Helen Chapman has over 20 years’ experience in the motorcycle industry, with a contact book to match. Her freelance experience is vast, working across many sectors of the motorcycle industry together with a new extension to her skills within non-core and lifestyle publications and businesses. The focus of Helen’s experience is still on motorcycle PR and product placement, fusing with hi-tech programmatic advertising; thus maximizing opportunities for the clients she has introduced. Helen brings a wealth of knowledge and expertise to the business.

Key Skills

• Outstanding experience within the motorcycle industry
• Core public relation skills
• A great understanding of Digital Advertising
including Programmatic Advertising
• Exceptional skills in sales and networking
• A great eye for detail

Taylor ‘T-Mac’ was born into a racing family
after his father Niall competed in 500cc Grand Prix Class. In 2016 Taylor managed to secure a championship of his own, being crowned champion of the National Superstock 1000 class. Alongside his racing he has undertaken many different jobs around the globe within the motorcycle industry from design to journalism and acquiring new sponsors to fund his racing.

Key Skills

• Very good understanding of all aspects of
the motorcycle industry
• Worked alongside the vast majority of
motorcycle manufacturers
• Had various articles featured in biking
publications over the last 10 years
• Great database of contacts from a varied
range of industries gathered through team
sponsorship and networking
• Skilled at growing a loyal social media
following as well as generating digital
content to drive engagement

Scott
Alldrick

A creative designer of some 20 years’
experience, cutting his teeth in the fast-paced
world of magazine design. The last 15 years
have been largely devoted to agency side
design solutions within the motorcycle sector
working with manufacturers and dealers on
many brands such as Buell, Harley-Davidson,
Hyosung, Piaggio Group, Kawasaki, Triumph
and Ducati. Scott delights in turning tight
deadlines into dust and relishes in producing
high end creative solutions. Happy to work
within CI guidelines as well as free form.

Key Skills

• Technically minded with a great ‘jack-of alltrades’ problem solving ability
• Proven design credentials in traditional
print processes, advertising off and online
• Great copywriting skills that aid to carry
marketing strategy seamlessly throughout
creative executions
• Able to work accurately and at pace
• Fantastic working knowledge of financial
compliance advertising

Helen
Chapman

Helen Chapman has over 20 years’ experience in the motorcycle industry, with a contact book to match. Her freelance experience is vast, working across many sectors of the motorcycle industry together with a new extension to her skills within non-core and lifestyle publications and businesses. The focus of Helen’s experience is still on motorcycle PR and product placement, fusing with hi-tech programmatic advertising; thus maximizing opportunities for the clients she has introduced. Helen brings a wealth of knowledge and expertise to the business.

Key Skills

• Outstanding experience within the motorcycle industry
• Core public relation skills
• A great understanding of Digital Advertising
including Programmatic Advertising
• Exceptional skills in sales and networking
• A great eye for detail

Taylor
Mackenzie

Taylor ‘T-Mac’ was born into a racing family
after his father Niall competed in 500cc Grand Prix Class. In 2016 Taylor managed to secure a championship of his own, being crowned champion of the National Superstock 1000 class. Alongside his racing he has undertaken many different jobs around the globe within the motorcycle industry from design to journalism and acquiring new sponsors to fund his racing.

Key Skills

• Very good understanding of all aspects of
the motorcycle industry
• Worked alongside the vast majority of
motorcycle manufacturers
• Had various articles featured in biking
publications over the last 10 years
• Great database of contacts from a varied
range of industries gathered through team
sponsorship and networking
• Skilled at growing a loyal social media
following as well as generating digital
content to drive engagement

Emma 
Broadhead

Dan 
Storey

Mike
Rice

Emma has 9 years of customer service and
sales experience, 6 and half of those within
the motorcycle industry, supporting established motorcycle brands, account managers, and building up a customer service charter from scratch. With a joint degree in Business Management & Business Psychology, and a passion for Marketing, Emma is ambitious and highly driven.

Key Skills

• Web page development & content management
• Customer focused
• Skilled in using social media and web
to maximise customer engagement and
client requirements
• Ability to meet customer needs
• Skilled project manager
• Great administration skills
• Able to adapt to new and emerging trends

Dan has been a key figure in the motorcycle / cycle industry having built and run multiple social media and web accounts for a large worldwide distributor.  With the ability to promote both B2B and B2C content and run multiple web accounts, Dan is skilled in getting the right content and the right traffic to the right place. 

Key Skills

• Highly skilled in creating and managing social media and web content
• Ability to find the right audience and gain maximum interaction
• Knowledge of building brands from the ground up
• Skilled in generating the right traffic for the customers website
• Advanced knowledge of the motorcycle and cycle industry with the ability to talk “industry talk”
• Ability to find the right audience and interaction using the right social or web tools
• Great multi tasker
• Always up to date with the latest trends

An experienced print and marketing services
professional with natural enthusiasm, customer care and communication skills. A progressive thinker capable of developing highly productive client relationships at all levels. Proven record of success in business development and account management in an SME to Plc market place.

Key Skills

• Excellent track record of Business
Development and Account Management
with blue chip, retail and public sector
companies
• Thorough understanding of print, design
and associated production processes
• Calm, analytical and disciplined approach,
whilst working to strict deadlines
• Successful at prioritising and managing a
variety of tasks and projects simultaneously,
using excellent organisational and
administrative skills.

Emma
Broadhead

Emma has 9 years of customer service and sales experience, 6 and half of those within the motorcycle industry, supporting established motorcycle brands, account managers, and building up a customer service charter from scratch. With a joint degree in Business Management & Business Psychology, and a passion for Marketing, Emma is ambitious and highly driven.

Key Skills

• Web page development & content management • Customer focused • Skilled in using social media and web to maximise customer engagement and client requirements • Ability to meet customer needs • Skilled project manager • Great administration skills • Able to adapt to new and emerging trends

Dan
Storey

Dan has been a key figure in the motorcycle / cycle industry having built and run multiple social media and web accounts for a large worldwide distributor.  With the ability to promote both B2B and B2C content and run multiple web accounts, Dan is skilled in getting the right content and the right traffic to the right place. 

Key Skills

• Highly skilled in creating and managing social media and web content
• Ability to find the right audience and gain maximum interaction
• Knowledge of building brands from the ground up
• Skilled in generating the right traffic for the customers website
• Advanced knowledge of the motorcycle and cycle industry with the ability to talk “industry talk”
• Ability to find the right audience and interaction using the right social or web tools
• Great multi tasker
• Always up to date with the latest trends

Mike
Rice

An experienced print and marketing services
professional with natural enthusiasm, customer care and communication skills. A progressive thinker capable of developing highly productive client relationships at all levels. Proven record of success in business development and account management in an SME to Plc market place.

Key Skills

• Excellent track record of Business
Development and Account Management
with blue chip, retail and public sector
companies
• Thorough understanding of print, design
and associated production processes
• Calm, analytical and disciplined approach,
whilst working to strict deadlines
• Successful at prioritising and managing a
variety of tasks and projects simultaneously,
using excellent organisational and
administrative skills.

If you would like to fi nd out more
about how we can digitally charge
your future, please get in touch…

Digitally Charged Ltd
www.digitally-charged.com

Tel: 01157 860 680
[email protected]

(Registered Office – Please do not mail anything here)
7 St John Street, Mansfi eld,
Nottingham NG18 1QH.